Branding

!llmind is a Grammy-winning producer. He collaborates with artists like Beyonce, Kanye West and Lin-Manuel Miranda – it’s a long list.The secret to his success? A concept he calls “BLAP,” which originally stood for Beats, Love, Alcohol, Parties. He builds communities. This started back in 2007, in a Soho lounge called Katra, where he threw events for up-and-coming producers to … [Read more...] about The Social (Token) Network: Rally, Friends With Benefits and the Future of Branding