Sportswear manufacturer Nike announced the acquisition of virtual sneakers and collectibles brand RTFKT. Nike becomes the biggest U.S.-based athletic products manufacturer through this partnership to join the metaverse bandwagon. A Cointelegraph report from Nov. 02 highlighted Nike's submission of requests for patenting the words — namesake, swoosh logo and just do it — for use … [Read more...] about Nike enters the metaverse game following RTFKT acquisition
RTFKT
Sportswear Giant Nike Purchases NFT Fashion and Collectibles Startup RTFKT
“This acquisition is another step that accelerates Nike’s digital transformation and allows us to serve athletes and creators at the intersection of sport, creativity, gaming and culture,” Nike president John Donahoe wrote in a blog post. “We’re acquiring a very talented team of creators with an authentic and connected brand. Our plan is to invest in the RTFKT brand, serve and … [Read more...] about Sportswear Giant Nike Purchases NFT Fashion and Collectibles Startup RTFKT
RTFKT partners with Daz 3D to advance metaverse NFT’s
RTFKT Studios, pronounced artifact, has announced a collaborative partnership with software developer Daz 3D to leverage their technology to create immersive, three-dimensional avatars for their upcoming nonfungible token, or NFT, release, CloneX.Founded by Chris Le, Benoit Pagotto and Steven Vasilev, RTKFT has emerged at the forefront of next-generation sneaker culture, … [Read more...] about RTFKT partners with Daz 3D to advance metaverse NFT’s